Bun Burger

Highlights for Bun Burger’s Partnership with Deliverect — TLDR

1. Rapid Expansion Despite Pandemic Challenges: Bun Burger successfully navigated the difficulties of the pandemic, growing from its first store in Milan to twelve outlets, with plans for further expansion.

2. Emphasis on Digital and Marketing Strategies: Leveraging the experience of CEO Danilo Gasparrini, Bun Burger focused significantly on digital marketing and technological advancements to differentiate and grow its brand.

3. Data-Driven Approach with Deliverect: Deliverect’s order management software enabled Bun Burger to adopt a data-driven approach, enhancing their delivery strategy and overall business operations.

4. Operational Efficiency through Automation: The integration with Deliverect led to significant time savings in order processing, automating data entry, and allowing staff to concentrate more on food preparation and quality service.

5. Exceptional Customer Service from Deliverect: Bun Burger’s experience with Deliverect’s customer service was highlighted as outstanding, with quick responses and support, which was crucial in their successful collaboration.

6. Recommendation for Deliverect’s Services: CEO Danilo Gasparrini expressed high satisfaction with Deliverect, endorsing it as a valuable platform for improving business operations in the delivery sector.

Deliverect, Bun Burger’s valued partner from launch to brand consolidation

Bun Burger opened its first store in December 2019, a few months before the pandemic hit. What could have been a tombstone had little impact on the company’s operations. The restaurant chain serves burgers at twelve outlets, and its number will increase in the coming months.

Bun Burger offers New York-style burgers (also available in a veggie version) with a plastic-free approach. Despite this, product quality is not the only factor determining a business’s success. Originally from Milan, Italy, this chain would not have grown so much without an excellent delivery strategy. Part of the credit goes to Deliverect, the software that manages delivery platforms, updates menus, and centralizes orders.

The winning intuition came from Danilo Gasparrini, CEO of Bun Burgers and marketing agency Babotel. Thanks to his 20 years of experience, the co-founder of the restaurant chain was clear about his strategy: “We started by focusing a lot on marketing and digital, on technology in particular, because we believe that these are two aspects that can make the difference.”

"Bun Burgers was created in December 2019, just before the pandemic. To date, we have twelve locations, and we expect to open at least ten this year."

—Danilo Gasparrini, CEO of Bun Burgers.

Bun Burger and Deliverect: A winning combination.

Deliverect has helped improve Bun Burger’s operations in two ways, and the first has to do with data. The order management software enables an increasingly data-driven approach, resulting in an overall improvement of the delivery strategy.  

The second aspect is efficiency. Automated data entry saves between thirty seconds and one minute per order. This reduction is a big step towards operational efficiency, especially in a high-volume operation. Deliverect simplifies daily processes so restaurants can focus on what they do best.  

"They can focus on preparing sandwiches and not just punching in orders."

Deliverect’s flagship customer service

Managing the success of its customers is at the heart of Deliverect. It helps each restaurant reach its full potential by explaining the software’s features and supporting technical or product-related issues. In addition, tutorials and tips on the website illustrate all aspects of Deliverect’s operation, from the most basic to the most advanced.

Danilo Gasparrini highlighted the fundamental nature of the service: “We had an outstanding experience in terms of customer service. The team always responded quickly. We are delighted. The Bun Burgers CEO concluded the interview by saying he would recommend Deliverect to other partners: “Objectively, I think it is one of the few platforms in the delivery world that can help a business run better.”

"We had an outstanding experience at the customer service level. The team has always responded quickly."