Highlights for Big Mamma and Deliverect Partnership Story — TLDR

1. Significant Shift to Delivery Services: Big Mamma, renowned for its authentic Italian cuisine, has adapted to changing customer behaviors by focusing more on delivery orders, now representing over 75% of its business.

2. Streamlining Operations with Deliverect: By partnering with Deliverect, Big Mamma centralized its order management into one POS system, significantly reducing the need for multiple tablets and minimizing order errors.

3. Efficient Order Management Across Platforms: Deliverect acts as an intermediary, efficiently managing both the dining room and delivery platform orders, ensuring they are collected in one place and directly communicated to the kitchen.

4. Synchronized Menu Management: The collaboration with Deliverect enables Big Mamma to update and synchronize menus across all delivery platforms simultaneously, saving time and allowing for quick menu adaptations.

5. Enhanced Responsiveness to Customer Needs: With Deliverect, Big Mamma can swiftly respond to customer demands by adding new dishes, removing items due to stock shortages, updating menu photos, and enhancing the overall customer experience.

Big Mamma partners with Deliverect to streamline its operation and increase efficiency.

Big Mamma is the ultimate group to taste the authenticity of the Italian trattoria in France. It brings together many typical restaurants, including the food court La Felicita, located in Paris and managed by Benoît Labat, who talks to us today about the importance of delivery in his business and how the partnership with Deliverect allows him to streamline daily operational management.

Big Mamma: a cuisine with a smile and fresh products from Italy

"Big Mamma is primarily the desire to bring back this cuisine of fresh products, directly from Italy, by creating good, inexpensive restaurants served with a smile."

—Benoît Labat, Director of La Félicita of the Big Mamma group.

Big Mamma's story begins on the HEC school's benches (École des Hautes Etudes Commerciales de Paris), where Victor Lugger and Tigrane Seydoux, co-founders of the Big Mamma group, meet for the first time.
In 2015, the first East Mamma restaurant opened its doors. Since then, and in just 2 years, we have seen the opening of several restaurants, including Ober Mamma, Big Love Caffe, Mamma Primi, Pizza Popolare, and most recently, Carmelo in Lyon.

Although all Big Mamma Group restaurants offer fresh, authentic, and affordable Italian cuisine, each location has its menu and atmosphere.

Adapt to changing customer behavior.

“The delivery orders represent more than 75% of our business today, as well as 25% for Online Ordering.”

To adapt to restaurant closure and the new consumption habits of its customers, Big Mamma has launched a delivery service, calling on a partner with whom to work to make its operational management more streamlined.

The group called on Deliverect to save time and avoid errors, thanks to the ability to centralize orders in the POS system. As a result, Big Mamma now only needs one tablet to manage its orders with the delivery platforms.

Deliverect: an intermediary between the platforms and Big Mamma

"We decided to work with Deliverect to be the middleman between the delivery platforms and our pure operational management during services."

Deliverect is a tool that efficiently manages orders placed in the dining room and those set via delivery platforms. Orders are collected in one place via the POS system of each restaurant and then sent directly to the kitchen.

This partnership aims to satisfy each customer by offering good quality food while being efficient and as quick as possible.

Manage your menus with ease thanks to Deliverect

The services offered by Deliverect also allow the Big Mamma group to update its menus on all platforms simultaneously.

This synchronization of menus is a massive time saver for this brand that dedicates a unique menu to each restaurant and adapts its menu to the seasons.

"Thanks to Deliverect, we can manage our menus on a daily basis and thus be very reactive to our customers' needs."

For example, Big Mamma can add a dish to its menu, remove an item in case of a stock shortage, and change a photo for the menus on each delivery platform.